identity-focused graphic design, branding and marketing strategy services

parlato design, los angeles :: branding | graphic design | marketing strategy

event & exhibit collateral

AIGA fellows 2010 speakeasy collateral

AIGA LA | fellows 2010 event collateral

event poster, registration postcard and on-site collateral for the los angeles chapter of national design organization AIGA’s premiere event, honoring designers who have made significant contributions to the los angeles design landscape. the event took place at the palihouse in west hollywood, so we worked with the decor to create a “speakeasy” theme to get everyone in the mood to meet, talk and speak easy. the outstandingly talented jared purrington illustrated the mandala of los angeles architecture and honoree’s names for the poster, and i worked an event brand around it, creating a print, online and email campaign to get everyone excited to register. once on-site, attendees were given gifts of scout books, bookmarks, and we decorated all the tables with a series of 54 different cards depicting various design excerpts from each fellow’s body of work with some of their most inspirational quotes. the event sold out beyond capacity, and AIGA LA and both honorees were very pleased with the celebration of their work. see more on this event here.