Descanso Gardens: Appeal 2014



The 2014 appeal mailing package includes a full-color booklet envelope, variable data letter with tear-off return form and reply envelope, printed on French Madero Beach, a beautiful natural tone paper with delicate, unobtrusive particulate, for a very hand-made look. This simple-yet-effective mailer gets a lot accomplished in a little space. I’m pleased to hear that Descanso is reporting yet higher commitments than last year. Bravo!


I’ve worked with Heather on several projects for Descanso Gardens. There are many talented designers out there, but Heather’s services are next-level. Not only is she a talented creative professional, but she is able to see the big picture, and has helped us to focus our overall marketing strategy over the past six months. When we hire Heather, we know we are getting much more than a good-looking piece of collateral — we are getting her thoughtfulness and years of experience in brand messaging. Heather is professional and a pleasure to work with every step of the way, from her detailed written proposal to delivery of the final piece. Thanks, Heather!
—Somer Sherwood-White, Director of Advancement, Descanso Gardens