going mobile

beth goldfarb of cause farm creative

in case you were wondering what small business success sometimes looks like, consider the above photo. this hilarious happenstance came about when beth and i decided to go shoe shopping during one of our conference breaks in denver. while i was busy shopping and paying, beth converted a window display into a mobile office so she could go over design revisions and keep her business running remotely while out of town.

here’s how it’s done: if you’re in a city like denver with free public wifi, all you need is your mobile office set up [a laptop and a cell phone]. then, simply move some of the items in the window display aside while you set up your equipment, take your call, get all your business done, and then carefully put everything back where it was and profusely thank the staff. it worked just fine, and we were back to shopping within minutes.

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