networking exercise: just for the fun of business

my LA area chamber breakfast had a networking exercise that focused on what we do to keep our businesses fun. i usually argue that my job is way too fun to actually need to put fun into it, but thereis a good list of unconventional work strategies my group came up with to keep ideas fresh and prevent our businesses from feeling like “jobs.”

things to do that keep the workday fun:
– find networking opportunities while traveling
– play golf with colleagues
– meet new people and get familiar with their interests & challenges
– co-strategize with clients and offer advice & solutions to each other
– brainstorm on how to make the experience of working with us fun & rewarding
– take mobile days when you can, work in inspiring environments
– partner with creative people who have new approaches to traditional problems

things we do just for fun that keep us inspired & how it impacts our businesses:
– travel, for exposure to new people, lifestyles & culture :: get out of your element
– take a day beach day, hike day, snow day or desert day when you can :: clear your head
– creative hobbies like writing, photography, gardening & drawing :: express yourself
– volunteer :: be giving to the people around you and connect more meaningfully

if you’re not getting enough fun out of your business, or you think you have to keep fun separate from work, take some of these ideas and see if you can implement them periodically. and if you have new ones, email me, i’m always looking for new ways to work that keep things interesting.

LA freelancer june meetup with colleen wainwright

LA freelancer meetup colleen wainwright

this past sunday, the LA freelance meetup group organized by colleen rice featured one of my favorite people, colleen wainwright, the communicatrix who gave a talk on leveraging your “awesome” via social media. it was so full of good info that i could barely keep up taking notes, and we’re not talking your basic “sign up for facebook and twitter” 1-2-3. she talked about seeking out awesome everywhere, celebrating it, learning from it, and complimenting it when you find something worth sharing.

it was a great talk overall, with a nice mix of freelancer meetup regulars and some new additions. if you are a freelancer, sole-proprietor or small business owner, check into the LA freelance meetup, read colleen wainwright’s awesome blog and 99.99% non-sucky newsletter, and check her schedule for upcoming speaking engagements. or heck, hire her to put some awesome in your life!

the LA freelance meetup group meets the first sunday of every month at 3pm at blankspaces unless otherwise noted.

anne e. gimbel identity system

anne gimbel, mfti

i just launched this identity system for therapist anne e. gimbel, m.a., mfti, designed to announce and promote her new practice under mary k. cocharo, lmft. the business card efficiently doubles as an appointment card. the site has a complete profile of gimbel’s practice along with location & services information as well as a contact form. wordpress strikes again as a great format for this type of site, enabling a clean, seo-friendly format, while allowing the client to perform updates on the fly with a simple graphic user interface.

biznik article of the week

The Entrepreneurial Life: A Heart-based Business Strategy for Success by Anthony J.W. Benson

this article came on the heels of finishing michael gerber’s the e-myth revisited and touches on many of the same ideas about connecting to your visions and passions when defining a path in business and in life. while benson’s article suggests these ideas as a general approach to life & business, i think it’s also a good place to start when brainstorming on the messaging that goes into the formative phases of brand and identity development. any of you looking to develop a new brand or refresh an existing one may like to use these thoughts as a framework for developing the philosophy that will guide the project.

overnight success with a viral video

sure, i am partial to the content shown here, but the success of this viral video, created by indianapolis editing firm, scofield editorial, is that everyone in the design community has been posting it, forwarding it, and generally buzzing about it for the past 2 weeks. it has reached about half a million viewers since it’s been out because it’s relevant, meaningful, and hilariously spot on. how’s that for guerilla marketing?

a quick note to any potential clients who think they have a negotiating trick up their sleeves, everyone i talk to has heard more than half of these tactics, delivered without an ounce of irony–and yes, they sound this phoned-in on the receiving end. get serious about your budgets, people, i got no time to throw in highlights for free. 😉

may biznik mixer, marina del rey

colleen wainwright heather parlato

sorry for the late notice, due to being out of town until yesterday, this is a 1-day warning that colleen & heather’s monthly biznik happy hour mixer at jerry’s in the marina is tomorrow: wednesday, may 27, 2009, 5:30-8:00pm

the complete guide to garages, creative publishing int’l

the complete guide to garages

i just finished another comprehensive creative publishing international title, from the black & decker® complete guide series, the complete guide to garages by chris marshall. this book covers all types of detatched home additions, from standard car housing to innovative recreational spaces, and more!

LA freelancer may meetup with dyana valentine

LA freelancer meetup group dyana valentine

i just spent sunday at the LA freelance meetup group organized by colleen rice with the multi-talented dyana valentine. her workshop focused on writing and refining an elevator pitch above and beyond simply tossing off a job title or business name. and it wasn’t just a bunch of advice of what we could do [and then just as easily leave and put off], she put our feet to the fire, paired us off and had us work on them and present to the group. this gave me a chance to work with fellow echo park chamber member, beth zeigler, owner of bneato, learn more about her business, and give & receive outsider feedback on each of our pitches, which was really helpful.

valentine is an all-around fantastic person, full of energy to jumpstart [and finish] any project. she specializes in helping self-starters self-finish, one project at a time, and is always bursting with ideas, soundingboard energy and advice for her clients. her site is full of great information, including a helpful newsletter, articles, upcoming engagements, and a unique project called “hello, i’m really good at…”

april biznik mixer, marina del rey

colleen wainwright heather parlato

help build community and meet the LA members of biznik. join colleen wainwright and heather parlato for a free mixer at jerry’s famous deli in marina del rey, one week from today: wednesday, april 29, 2009, 5:30-8:00pm.