creative inspiration

branding

palomino branding
palomino branding, image: designworklife.com

a stunning brand & identity for palomino restaurant & bar in seattle by superbig creative, complete with these letterpressed gift cards. see the set at designworklife.com

printing

cool people printing
cool people printing, image: coolpeopleprinting.tumblr.com

underconsideration.com has started a new tumblr: cool people printing, full of nothing but cool people keeping the art of printing alive!

letterpress

menus for chez panisse
menus for chez panisse, image: feltandwire.com

speaking of food and cooking and printing and letterpress, patricia curtan, who loves and does all of these things has released a book of nearly 4 decades of work for chez panisse in menus for chez panisse. it looks like pages of beautiful typography, illustration and printing, i’m very curious to take a look at this book.

creative inspiration

branding

a good week 2012
a good week 2012, image: because studio

so, there’s this thing called a good week happening in june this year, self described thusly:
A Good Week is a global celebration of all the Good that happens in the world. Over seven supercharged days, we will shine a spotlight on the people, communities and businesses who do Good. because studio did some really beautiful branding with all kinds of interactive and celebratory touchpoints!

los angeles

another angle on LA
another angle on LA, image: afar.com

a great piece by aimee bender for afar magazine on exploring & loving los angeles sans car. i love it when people take an appreciative look at my city in a way that feels familiar to me.

the gentlewoman magazine
the gentlewoman magazine, image: designenvy.com

thanks to elle kim for design envy i’m intrigued to pick up a copy of the gentlewoman, described as “the magazine (that) celebrates inspirational, international women through its distinctive combination of glamour, personality and wit.” sounds fantastic!

creative inspiration

branding

tahoe south branding
tahoe south branding, image: underconsideration.com

a really nice rebranding for south lake tahoe, celebrating all the amazing terrain and outdoor sports you can enjoy in the high sierras. see the full preview at underconsideration.com

infographics

hops chart
hops chart, image: hopschart.com

an infographic after my own heart: a chart on the bitterness of hops, a main preservative and flavoring agent in beer. i can think of so many people who love to pore [and pour] over this. order yourself the 24 x 36 print!

creative inspiration


anyone from generation x should be intimately familiar with the pbs logo from all the sesame street we watched. just thinking about going through the design process with several somewhat-mundane revisions and client requests puts a humorous spin on it, for designers anyway.

logos

new york times logo
new york times logo, image: logodesignlove.com

this is a lovely idea for anyone who has the opportunity to do some environmental design for their clients–how about growing a logo with colorful indigenous plants? these succulents would be perfect here in southern california.

branding

aetna rebrand
aetna rebrand, image: underconsideration.com

admittedly, i have trouble getting excited about healthcare branding, but this redesign of the aetna brand is some really great work by siegel+gale, and it’s one of the few times i absolutely agree with the folks at brand new. see the whole profile at underconsideration.com.

hiring a designer is just one piece of the branding puzzle, but to launch a good brand, the business leaders themselves would do themselves a favor to spend some time brand-thinking. here are the 5 basic building blocks for branding your startup from fastcodesign.com.

creative inspiration

Micro Macro from Encyclopedia Pictura on Vimeo.

super-cute explanation of the universe done in food! i especially like the polar caps in shredded mozzarella.

branding

rebranding teachers
rebranding teachers, image: hyperakt

a beautiful rebranding of teachers by hyperakt re-imagines the inspiration of education and applies it to just about every civic touchpoint conceivable. great work!

products

cuppow
cuppow, image: cuppow.com

i saw this innovative item on 3 blogs in one week, and it first caught my eye for the retro-style packaging. however, i have several friends who have given up on the travel bottle craze and gone luddite, preferring to cart their beverages around in mason jars with canning lids. i think this is great, except for my desire to frequently sip. then i saw this cuppow thing and love that it makes a sippy cup out of jars. now the question is, can i get it in glass instead of any type of plastic [though i see it’s bpa-free and recyclable]. see the writeup and video at fastcodesign.com

spreading the love for dayna stephens

sure, you’ve seen these before—but this year i’m adding a special twist to the otherwise-consumerist practice we call valentine’s day. see, instead of trying to make you buy a dozen roses or chocolates, i’m suggesting you use your much-more-meaningful heartfelt words to tell your friends, family, co-workers and all-around-favorite people how awesome they are on sustainably-printed, environmentally-friendly cards. and once i sell them all, instead of keeping the money, i’m sending it over to help dayna stephens in his efforts to raise awareness about testing as a kidney donor, and in support of his own operation and medical care. help me sell them all, and i’ll double your money with a matching donation of my own.

so, why would i do this besides the fact that dayna is a fantastic guy who needs a kidney? well, if you’re a freelancer or otherwise self-employed individual, you know that one of the biggest issues we face is affordable healthcare. with a pre-existing condition, dayna’s choices are limited, funding is not all-inclusive, and qualifications to get that funding are rather exacting. as a witness to the ongoing folley we call healthcare in this country, i find it outrageous that a sick person should accept the possibility of being a casualty to a system that could otherwise help him save for so many rules and tricks and hoops to jump through. so, he’s doing what he can, following the rules and jumping through the hoops, and what we’re doing is helping with the remaining balance.

so, what is $1200 really going to do for someone who needs a kidney? the amount i can raise personally is just a brick in the wall, but there are a few efforts rolling out through the jazz foundation that will help get dayna’s costs covered. stay tuned for more perks and special events that will go toward the efforts of helping dayna. in the meantime, by some valentines!

i like valentines, but i can’t think of how i’d use them. i get it dude, here is a list:

> give them to your kids to fill out and take to school
> pretend your job is as fun as school and fill them out for your co-workers
> write 16 separate compliments to your partner and stick each valentine on a notched chop-stik in a vase to make a compliment bouquet
> make a valentine’s promo of your own and use them as the notecards you send to your own clients
> write nice notes to your family or co-workers and hide them in drawers, cabinets, on shelves and in books
> use them as an opportunity to put a little hello in your neighbor’s mailboxes
> write nice notes to your family and construct a valentine mobile with sticks and string
> donate them to a school or after-school program for a fun kid activity
> write your future self compliments and words of encouragement and read them whenever you need to
> stick them on your mirrors so you can remind yourself that you rock and to stay awesome!

got it? time to get awesome!

creative inspiration


this is a fascinating little ipad app for people with repetitive stress in their hands. i’d love to know how it works, but i have neither the affliction nor an ipad. see the full writeup at fastcodesign.com

branding

tunnelbravo, branding for north
tunnelbravo, branding for north / image: designworklife.com

i love this branding work for north, a new restaurant in arcadia, arizona, by tunnelbravo, featured on designworklife.com. they’ve combined a rustic bistro / artisan foods feel into a lovely 2-color pop of modernized overprints, and even made a custom typeface for them from a vintage typewriter. see the whole brand showcase on the tunnelbravo site.

echo park

this is super-sweet: there’s an anonymous love letter drop box on sunset blvd right at laveta terrace. write whatever you like, drop it in the box, and it will eventually appear on the echo park love letters blog.

creative inspiration

The Alphabet from n9ve on Vimeo.

branding

hp branding
hp branding, image: underconsideration.com

a fascinating recap of moving brands efforts to transform hewlett packard from a global technology company into a revered brand. this is a staggering project both in concept and scope, and the write-up really tells the story of how much work, thinking and shaping goes into a branding project of this scale. the logo is sleek and elegant, and is shown to play out in the larger brand as a guiding force of human progress, the new sister-meaning of “hp.” the brand strategy has a lot of muscle, but it seems it’s up to hp to decide if / when / how to implement it, and that remains to be seen. in the meantime, read the write-up and check out the linked videos and case-studies at underconsideration.com.

infographic

media consolidation infographic
media consolidation infographic, image: fastcodesign.com

this infographic showing how all our seemingly-varied media outlets have consolidated to 6 major owners to bring us homogenized, packaged info-culture is, well, frightening. maybe that’s why i like bloggers so much, you can actually hear their individual voices. see the whole graphic in its fascinating & beautifully-designed glory at fastcodesign.com.

thank you cards!

parlato design studio thank you cards for 2011
parlato design studio thank you cards for 2011

now that [hopefully] you’ve gotten your holiday mailings out the door, it might be a good time to get ready to express and share gratitude for all they do. we all love a little thoughtful, heartfelt, hand-written note to cut through the clutter and speak to each other. if you’re in need of a vehicle, i’ve got three for you, available in the parlato design studio store, printed sustainably on neenah environment 100% post-consumer waste recycled paper.

creative inspiration

Mural at The Ace Hotel from Daniel Cassaro on Vimeo.

branding

mail chimp style guide
mail chimp style guide, image: fastcodesign.com

one of the oft-overlooked services of branding is creating a style guide to support clients through the use of their new brand & identity. this style guide by mailchimp, provided for users getting started with email marketing, is a great example of extending their own friendly, approachable brand while helping clients with their own. check out the write up at fastcodesign.com.

holidays in echo park

small business saturday may be over, but there are still an amazing new selection of shops in echo park worth visiting with your shopping lists in hand. check out echo park now’s round up of local shops offering killer deals this weekend, as well as open house and refreshments. i’ve peeked in some of these places and i’m amazed at what is happening in my own hood lately! and don’t forget, we’ve got some holiday specials in the parlato design studio store!

hp+gp holiday package