creative inspiration

branding

lucy's fried chicken
lucy's fried chicken, image: underconsideration.com

this week we’re looking at type-forward design, kicking it off with this bold branding for lucy’s fried chicken. i love how the outside of the menu shows the logo as an overprint on wood, while the inside is a nice, clean layout of fare. see the whole spread at underconsideration.com.

packaging

stoke bomber beer
stoke bomber beer, image: thedieline.com

i’m loving this all-type packaging for stoke bomber beer. apparently this brand has always used some form of retro imagery, but this line is their foray into ww2-era nostalgia. peruse the write-up at thedieline.com.

typefaces

highway font
highway font, image: friendsoftype.com

i’m just looking for a good excuse to use highway by dan cassaro, with all its swashes, ligatures and alternates. and at 39 bucks it’s a damn good deal.

letter cutting

letters & stone
letters & stone, image: ilovetypography.com

the modern-day convenience of fonts usually only serves to make hand-setting letterpress a timely chore, but what about good old stone letter cutting from the age when serifs were more than a decoration? check out ilovetypography.com‘s interview with fergus wessel to learn more about a modern-day letter cutter.

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